Digital Advent Calendar 2010 - Day 3

Take online customer reviews with a pinch of salt

My third tip is applicable when you’re thinking of purchasing a new piece of equipment.

As useful as they are, I am always quite wary when reading customer digital equipment reviews online.  My theory is that people who are happy with their product are less likely to leave a review than those that have had a bad experience.  As a result it is easy to be be put off perfectly good products based on a few bad reviews.  I’d thoroughly recommend trying to test-drive the product yourself before making a decision.

-Ben